Finchley Progressive Synagogue in London: “Experiencing Jewish Festivals and Shabbat: An Invitation to Discover”

NCEJ Grants Can Help Groups Offer Special Shabbat Programming that’s Educational, Engaging, and Accessible to Everyone

NCEJ provides grants for holiday how-to workshops and experiential programs that help interfaith families and individuals exploring Judaism learn about holiday traditions and rituals. We reimburse for marketing, program materials (including celebration kits), security, and staff support. For more details see our Holidays Page.

For over 45 years NCEJ has given grants for programs that educate, engage, and connect new people to Judaism – including interfaith families, people interested in conversion, Jewish-adjacent individuals, and others who want to explore becoming part of the Jewish community.

Showcasing the Joy of Shabbat

Temple Brith Achim: Once Upon a Frozen Shabbat, NCEJ credit

“Once Upon a Shabbat” – Temple Brith Achim, King of Prussia, PA

Cantor Tifani Coyot of Temple Brith Achim received an NCEJ grant for a year-long, quarterly Shabbat series designed to introduce interfaith families, as well as others, to the beauty and joy of Shabbat through pop-culture themed experiences. Themes include “Nemo’s Ocean Shabbat,” and “Lego Shabbat”. The primary audience includes those who attend the JCC preschool (located within the building), as well as the local community.
The program aims to create a welcoming and accessible entry point to Judaism, making Shabbat approachable and exciting for children and adults alike. A 35-40 minute service will weave the pop culture theme into traditional rituals. Children will actively participate in learning about Shabbat through songs and stories. They will be encouraged to dress up and participate in themed activities. A festive Shabbat dinner will follow the service, featuring themed crafts and activities.
The program is being promoted through a variety of channels, including digital marketing (targeted social media and email), and print marketing (flyers, a banner, and ads in the local paper).

Creating Connections Through Celebrating Shabbat

“Light Up Shabbat” – Syracuse Community Hebrew School

The “Light Up Shabbat” program sponsored by Syracuse Community Hebrew School (SCHS) will provide families with the tools they need to celebrate Shabbat regularly at home. Many of the students who attend the school come from interfaith households. The NCEJ grant SCHS received will be used for hands-on cooking classes, Shabbat dinners held at school, and Shabbat celebration kits sent home with students. The kits will contain items such as challah covers, candlesticks, candles, recipes, and resource packets (including the blessings and songs).

“This program is not about observance – it’s about inviting families to discover the joy and meaning of Shabbat on their own terms, together.” – Ora Jezer, Head of School

The goal is to make Shabbat accessible for all, regardless of families’ Judaic knowledge. The school hopes that this initiative will encourage families to sit down together on Friday night, and that at times several families will share a Shabbat meal, thereby building community and developing new traditions.

Connecting multi-faith and Jewish families in areas where there are no local synagogues or other Jewish institutions

“Tot Shabbat” – JEWISHcolorado

This pilot program is an opportunity for these families to experience a fun, meaningful Tot Shabbat celebration, while connecting to other families and Jewish life and community. JEWISHcolorado will be offering four one-hour Family Tot Shabbat experiences during the year, led by a Jewish music educator who will create and lead the services. Each family will receive a Shabbat kit with challah, juice, candles, and blessing sheets. One of the goals is to connect the families to JEWISHcolorado programming and the greater Jewish community. The program will be marketed through JEWISHcolorado’s communications sources and targeted emails to young families.

Check Out Our Holiday Program Profile Page

Celebrating and Connecting Newcomers to Jewish Life
Holiday Programming

Our grants can help you connect new people to Judaism and your organization.

PJ Library/JEWISHcolorado: Family Jewish holiday celebrations, a gathering at a local pumpkin patch for Sukkot

Sign Up For Our Grants Letter Today

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Top photo – The Michael Levin Base

The post NCEJ Grants Help Groups Offer Holiday Programming Connecting Newcomers to Jewish Life appeared first on National Center to Encourage Judaism.

Finchley Progressive Synagogue in London: “Experiencing Jewish Festivals and Shabbat: An Invitation to Discover”

Holidays can be a hook bringing people into Judaism

NCEJ provides grants for holiday how-to workshops and hands-on programs that help interfaith/intercultural families, Jewish-adjacent individuals, and spiritual seekers learn about the meaning of Jewish holidays and holiday traditions. Our grants cover marketing, program materials, security, some staff support, and related expenses for both single events and multi-session programs, traditional classes and experiential learning.

For over 45 years NCEJ has given grants for programs that educate, engage, and connect new people to Judaism – including interfaith families, people interested in conversion, Jewish-adjacent individuals, and others who want to explore becoming part of the Jewish community.

Hillel Ukraine’s Passover Project focuses on the themes of freedom and resilience

Photo: Hillel International, Across Ukraine, Hillel Offers Refuge Amid War and Loss

“Pesach Project” – Hillel CASE, Ukraine Region

The Pesach Project, designed for university students and young adults with little or no Jewish background, will focus on the traditions and customs of Passover, and its contemporary relevance. Hillel plans on holding Seders in multiple cities throughout the region. A key component of the program will be a handout, developed by Hillel educators and distributed to every participant.

“The program introduces Passover traditions, including the Seder, while emphasizing universal themes of freedom, displacement, resilience, and hope that resonate deeply with students living through conflict and uncertainty.”
– Tetiana Smotkin, Program Coordinator

In 2025, Hillel held the program in 5 cities, including Kyiv, Kharkiv, and Odessa. Students prepared traditional foods and re-enacted parts of the Seder. This not only made learning fun but also allowed participants to connect with the customs on a personal level. These students were then empowered to lead Pesach Seders for their peers—many of whom had little or no prior familiarity with Jewish history or traditions.

“We want to express our deepest gratitude to NCEJ for supporting this initiative– in such difficult dark times for Ukraine we managed to bring together the light of hope and support.”
– Tetiana Smotkin, Program Coordinator

Participants attending the Tallinn, Estonia JCC’s Passover program will learn how to celebrate Pesach at home

“Family Passover Experience: Your Own Seder Journey” – Jewish Community of Estonia | Tallinn JCC

The Tallinn JCC will be holding a 1-session Passover program “Family Passover Experience: Your Own Seder Journey” as part of their “Jewish at Home: Family Journeys into Tradition” programming. It is designed primarily for families with limited Jewish background, interfaith households, and people who have never celebrated Passover before. The organizers will guide attendees through the story, symbols, and structure of the Seder.

The experience will include:

• A family-friendly retelling of the Exodus story, with reflections on the themes of freedom, identity, and resilience-especially relevant in today’s world
• An explanation of the Seder plate, haggadah highlights, and key rituals
• Interactive stations where families can make charoset, learn the Four Questions, practice the blessings, and sample symbolic foods
• A creative hands-on activity: assembling a home Passover kit with a mini haggadah, symbolic items, and a simple Seder guide
• A closing family discussion circle, inviting participants to reflect on how they can make Passover meaningful in their homes

The goal of this program is to make Jewish holidays accessible and welcoming to new audiences through engaging activities, take-home resources, and inviting conversations.

A London synagogue’s Passover program emphasized empathy towards strangers because “we were once strangers in the land of Egypt”

“You shall not oppress a stranger, for you know the feelings of the stranger, having yourselves been strangers in the land of Egypt.” (Exodus 23:9)

“Experiencing Jewish Festivals and Shabbat: An Invitation to Discover” – Finchley Progressive Synagogue, London

Finchley Progressive Synagogue received a grant in 2025 for a series of holiday programs that aimed to empower participants to feel confident celebrating at home. Over the course of a month participants learned about the story and traditions of Passover. Students in the congregation’s Conversion/Delving into Judaism class cooked and served the Seder meal, as a way of “leaning in” to the rituals. Interfaith families and Jewish-adjacent and interested individuals were encouraged to attend, and were invited to play a part in the evening events.

“We are proud that our community is inclusive in every sense and we take pride in the diversity of our membership and our efforts to welcome people whose journeys to Judaism may be unique, challenging, winding, or choppy. Whatever their path has been to reach us we are proud to welcome them.” – Finchley Progressive Synagogue

Check Out Our Holiday Program Profile Page

Celebrating and Connecting Newcomers to Jewish Life
Holiday Programming

Our grants can help you connect new people to Judaism and your organization.

Sign Up For Our Grants Letter Today

Keep abreast of new funding opportunities by signing up for our newsletter: sign up for our newsletter.

Chag Sameach!

Top photo – Finchley Progressive Synagogue in London: Children singing the Ma Nishtana, reading from the Haggadah

The post NCEJ Funds Holiday Programs Worldwide – Providing a Place Where All Are Welcome appeared first on National Center to Encourage Judaism.

NCEJ gives grants to synagogues and other Jewish organizations sponsoring programs that attract more new people to Judaism from all walks of life and backgrounds. We provide grants for holiday how-to workshops and experiential programs that help interfaith families and individuals exploring Judaism learn about holiday traditions. Many of our grantees have used the Jewish holidays as a “hook” to connect new people to Judaism. Learn more on our Holiday Page.

We fund marketing, program materials, security, and some staff support. Program materials include arts and crafts supplies, books, handouts, and related items. We also reimburse for the costs of holiday celebration kits, which can enrich participants’ educational experiences and strengthen connections to the sponsoring organizations. (See our Program Kit Page.)

To learn more about NCEJ and the type of programs we fund, see our What We Fund page.

NCEJ funds programs worldwide to engage, educate, and connect interfaith couples, people interested in conversion, and others who want to explore becoming part of the Jewish community.

Recently Awarded Grants

Rosh Hoshanah Blessing Seder Booklet – Funded in part by NCEJ

“Rosh Hoshanah Blessing Seder” – Congregation Or Ahavah, FL

Jewish Renewal Congregation Or Ahavah held a Rosh Hoshanah Blessing Seder in September. The Seder was preceded by participants sharing something about each of the hostages that remained in Gaza at that time. In addition to chicken and brisket, participants feasted on pomegranates, stuffed dates, beets, carrots, and chocolate fish.

View Rosh Hoshanah Blessing Seder Booklet (PDF)

“Our past experience tells us that nothing attracts people more than food and joyous music. Our strategy is to connect everything we do to teaching about Judaism and how what we do is repeatable in their homes and their lives.”
– Rabbi Debrah Shenefelt

Tu B’Shvat activity – “Forest in a jar” terrarium

“ABCs of Judaism” Holiday programming – Hillel Poland

This program was a series of pre-holiday educational meetings designed to provide participants with a comprehensive understanding of key Jewish holidays. The program aimed to ensure that participants not only learned about the holidays intellectually but also connected emotionally and engaged practically with the tradition. Holidays and celebrations included Shabbat, Tu B’Shvat, Purim, Pesach and Shavuot. Programming combined historical and textual learning with hands-on activities, such as challah baking for Shabbat.

“The NCEJ grant was instrumental in establishing a program that provided participants with a comprehensive understanding of key Jewish holidays through the ‘3H’ philosophy – Head, Hand, Heart.”– Magda Dorosz, Director

NEW! Jewish Outreach Podcast

The purpose of The New Jew Podcast is to encourage non-Jews to consider becoming Jews and to challenge the Jewish community to rethink about reaching out to non-Jews to convert to Judaism. The podcast is a series of interviews; it is a celebration of faith, resilience, and community.

Listen to the Podcast: Episode 04: Welcoming the Curious – The Case for Jewish Outreach, with Jonathan Argaman, The New Jew Podcast, (recorded: Nov 3, 2025).

In this thought-provoking episode of The New Jew, Rabbi Jon Cutler and Jonathan Argaman sit down with Ellen Gerecht, head of the National Center to Encourage Judaism (NCEJ), to explore a bold and often overlooked strategy for Jewish continuity: actively inviting non-Jews to explore Judaism. Ellen shares the inspiring origin story of NCEJ, founded by her parents over 40 years ago with a simple but radical idea—market Judaism like any meaningful product, highlighting its benefits and welcoming spiritual seekers. Today, NCEJ funds programs across denominations and geographies, from intro-to-Judaism classes to interfaith holiday workshops, helping Jewish organizations reach new audiences.

Check Out Our Resource Pages

Fostering a Welcoming & Educational Pathway to Judaism
Introduction to Jewish Traditions

Celebrating and Connecting Newcomers to Jewish Life
Holiday Programming

Connecting Interfaith Families to Judaism
Interfaith/Intercultural Engagement

Our grants can help you connect new people to Judaism and your organization.

Sign Up For Our Grants Letter Today

Keep abreast of new funding opportunities by signing up for our newsletter: sign up for our newsletter.

Top photo – Rosh Hoshanah Blessing Seder – Congregation Or Ahavah, FL.

The post NCEJ is Increasing Funding for Interfaith Engagement Programs in 2026 appeared first on National Center to Encourage Judaism.

NCEJ gives grants to synagogues and other Jewish organizations sponsoring programs that attract more new people to Judaism from all walks of life and backgrounds. We fund programs that help individuals and families celebrate holidays, build a Jewish home, and connect with others with similar backgrounds and experiences.

NCEJ funds programs worldwide to engage, educate, and connect interfaith couples, people interested in conversion, and others who want to explore becoming part of the Jewish community.

Our grants cover marketing, program materials, security, and related expenses for both single events and multi-session programs, traditional classes and experiential learning. For more details see our Grant Process page. For more details on our funding guidelines see our What We Fund page.

Chanukah Boxes of Warmth – The Beri Foundation, Ukraine

Recently Awarded Grants

“Introduction to Judaism” – Temple Beth El, Jersey City, NJ

Temple Beth El in Jersey City, NJ sponsors a 20-session Introduction to Judaism class, using the Union for Reform Judaism curriculum. It includes 2 dinners and invitations to numerous social, communal, and religious events. Students are encouraged to craft their own practices and perspectives. Adding to the intimacy of the group, participants occasionally meet in people’s homes, in addition to the synagogue.

“Because of this program, Temple Beth-El now has many members and member families who have gone through the program and are now active members. Many have converted and there is a social cadre of young people who call Judaism and our Temple home.”– Rabbi Leana Moritt

For more information contact Rabbi Morritt.

“Judaism Behind the Scenes” – Temple B’nai Torah, Bellevue, WA

Temple B’nai Torah is offering a 10-session holiday program, “Judaism Behind the Scenes,” designed for families that are new to Judaism, but open to everyone. It is a monthly gathering to help participants experience the foods, songs, and rituals of upcoming holidays. Families will cook/bake food related to the upcoming holiday; and then, while eating the meal, they will learn about the meaning of the holiday. Each gathering will take place 3-4 weeks before the actual holiday so that participants can use the skills/ information learned to be able to celebrate the holiday at home with family and friends.

“Our synagogue has become known in the Puget Sound area as an ‘entryway’ to Judaism for folks interested in exploring Jewish life.”– Rabbi Mollie Wiesel

For more information contact Rabbi Mollie Weisel.

“Stepping into the Seasons: Introduction to the Jewish Holidays” – Mittleman JCC/PJ Library, Portland, OR

This 4-session program series, sponsored by the Mittleman JCC/PJ Library, invites interfaith families to explore Jewish holiday traditions. Each 90-minute event, held on a weekday evening, will offer an opportunity for families to learn and engage together. Each session parents will learn about a specific holiday and discover ways to incorporate these traditions into their own family lives. Children will enjoy a craft activity directly related to the holiday being celebrated.

For more information contact Lisa Katon, Donor Relations/Grants Specialist.

Israel Movement for Reform and Progressive Judaism – Tu Bshvat

See Examples of Recently Funded Grants

Check out our resource pages, containing descriptions of recently funded grants for Judaism 101, holiday, and interfaith engagement programs. Scroll through for program ideas, marketing suggestions, and advice on what worked well.

Our program profile pages are chock-full of examples of recently-funded projects, ranging from Judaism 101 classes to holiday workshops for interfaith families. To get ideas that you can use in your community see our profile pages:

Fostering a Welcoming & Educational Pathway to Judaism
Introduction to Jewish Traditions

Celebrating and Connecting Newcomers to Jewish Life
Holiday Programming

Connecting Interfaith Families to Judaism
Interfaith/Intercultural Engagement

Our grants can help you connect new people to Judaism and your organization.

Recently Awarded Grants

Sign Up For Our Grants Letter Today

Keep abreast of new funding opportunities by signing up for our newsletter: sign up for our newsletter.

Chag Sameach!

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Top photo – Mishkan Chicago: celebration held at Shabbat for all the people welcomed into Judaism.

The post NCEJ Grants Help More Groups Offer Intro and Interfaith Engagement Programs appeared first on National Center to Encourage Judaism.

We fund Judaism 101, interfaith engagement, and holiday programs; single session events and multi-month courses; and hands-on learning and traditional classes. We support a wide variety of programs that introduce new people to the joys of Judaism.

We reimburse for marketing, security, program materials, and some staff expenses. For our grant guidelines and other details see our Grant Process page. For more details on our funding guidelines see our What We Fund page.

NCEJ Grants Help Groups Offer Holiday Programming for Multifaith/Multicultural Families

An NCEJ Grant Helped JEWISHColorado in Denver Expand the Audience for Its “Nosh and Dessert Seder” This Past Spring

“Nosh and Dessert Seder” – JEWISHColorado, Denver

Before the Seder began, families met each other and did a mitzvah project together. For the children there were Passover-themed activities and a PJ-library sponsored story time. During the Seder everyone who wanted could participate, and a music educator incorporated singing into the program. Families were invited to take the haggadahs home and each child received a kid-sized Seder plate as a gift.

“We never imagined doing a Seder at our house and now we feel comfortable not only doing one but also inviting another family to join us.”– participant

Jewish Explorers Passover Haggadah (PDF)

For more information contact Cindy Coons.

For Over 40 Years NCEJ Has Supported Organizations Offering Basic Judaism Courses

NCEJ recently gave a grant to Central Reform Temple, located in South Boston, for its “Join Our Jewish Family” program

“Join Our Jewish Family” – Central Reform Temple, Boston

Central Reform has noticed an increase in inquiries from people interested in conversion. The grant will be used for producing a webpage and flyer for the program as well as a guide to the congregation.

For more information contact Rabbi Dr Michael Shire.

Recent New Grants

• Astoria Synagogue, New York – Pathways to Judaism
• Temple Brith Achim, PA – Shabbat celebrations
• JEWISHcolorado – Shabbat family programming
• New London Synagogue, Great Britain — Conversion program
• JCC Budapest, Hungary – Judaism 101 videos
• Schechter Institute Ukraine–Conversion Seminar
• Hillel Kyiv – Basic Judaism videos

NCEJ funds programs worldwide to engage, educate, and connect interfaith couples, people interested in conversion, and others who want to explore becoming part of the Jewish community. To learn about future grant opportunities sign up for our newsletter.

Photos above courtesy of JEWISHcolorado, Jewish Explorers.

The post Grants Available Now for Fall Programs Connecting New People to Judaism appeared first on National Center to Encourage Judaism.

We fund a variety of programs for individuals interested in conversion, interfaith families and others who are just beginning to explore Jewish life and culture. Our grant-giving focuses in 3 major areas: a) Introduction to Jewish Traditions, b) Interfaith Engagement, and c) Holidays. We give grants to synagogues, JCCs/federations, national and international groups, and nonprofit organizations. For information on the type of programs we have funded, see our Program Profile pages.

Hillel Buffalo receives NCEJ grant for a new “Introduction to Jewish Life” program

“Introduction to Jewish Life” – Hillel Buffalo, New York City

The 8-session Introduction to Jewish Life program offers an accessible and welcoming entry point for individuals who are new to Judaism or have limited exposure to Jewish life. By offering a supportive, interactive learning environment, the program helps participants explore key aspects of Jewish identity, history, and tradition. Through discussions and engaging lessons, students will gain a deeper understanding of Jewish heritage and develop a meaningful connection to its traditions.

Hillel Buffalo, New York City

An NCEJ grant given to the Marlene Meyerson JCC in Manhattan will be used to offer a new Basic Judaism course to residents of Northern Manhattan (including Harlem, Washington Heights, and Inwood)

“Basic Judaism” – Marlene Meyerson JCC, New York City

Basics is an experiential course introducing the principles, theology, literature, and ritual/spiritual practices of Judaism through discussions and exposure to traditional texts, contemporary readings, and Jewish experiences to those exploring conversion, interfaith families and couples, and others interested in learning more about Judaism. This course is based on the Miller Introduction to Judaism course, and offered in partnership with the Marlene Meyerson JCC Manhattan, JCC Harlem, YM&YWHA of Washington Heights & Inwood, and in consultation with local synagogues. The facilitator for the program is Rabbi Mira Riera, JCC Harlem’s Rabbi-in-Residence, and the first Filipino-American woman to be ordained at JTS. This course has never before been offered to residents of northern Manhattan.

NCEJ funds programs worldwide to engage, educate, and connect interfaith couples, people interested in conversion, and others who want to explore becoming part of the Jewish community. To learn about future grant opportunities sign up for our newsletter.

The post NCEJ Helps Fund Two New Experiential Intro to Judaism Programs in New York State appeared first on National Center to Encourage Judaism.

Since 2017 NCEJ has given grants for programs that welcome new people to Judaism in over a dozen countries, including Canada, Israel, Brazil, Spain, Great Britain, Ukraine, Poland, and Germany. We fund marketing, program materials, security, and related expenses for Intro and interfaith engagement programs. For our grant guidelines and other details see our Grants Process page.

An NCEJ Grant Enabled a Synagogue in Jamaica to Connect to the Center for Jewish Life at Beth David, Miami

“Jamaica Conversion Program” – Shaare Shalom Synagogue, Kingston, Jamaica & The Center for Jewish Life at Beth David, Miami, FL

The Shaare Shalom Conversion Program was a year-long program of Judaic studies for over 20 people who were interested in converting to Judaism. They were taught remotely by Rabbi Adam Gindea at the Center for Jewish Life at Beth David, Miami. Students met monthly, exploring the Jewish calendar and traditions, and participated in the weekly Torah study group and other virtual programming offered in Miami. Rabbi Adam also met one-on-one with the students as part of the conversion process.

“This has been such a remarkable experience to witness and facilitate.” – Rabbi Gindea

A formal conversion ceremony was held in June in Jamaica. The ritual immersion was in the ocean waters outside Kingston.

Watch the celebration videos & see the program photos here.

For more details contact Rabbi Adam Gindea.

NCEJ is Funding Conversion Classes in Ukraine offered by the Midreshet Schechter Institute

Family Camp – Midreshet Schechter, Ukraine

More people with Jewish roots in Ukraine are discovering their Jewish heritage, and some of them ultimately decide to convert to Judaism. Candidates interested in converting study with the Midreshet Schechter rabbi for one to two years, and take part in Jewish community life. The program is held in several cities in Ukraine, including Kyiv and Odessa. In preparation, students must attend a local synagogue for Shabbat activities at least once a week, plus conversion classes. The culmination of the conversion classes occurs at a 4-day retreat, followed by a conversion ceremony.

Building Jewish Identity – The retreat gives families – Jewish, intermarried, and those converting – the experience of a week together in the country, learning how to observe Shabbat and bring Jewish tradition into their homes, and helps them build Jewish identity as a family.

“Especially during this difficult time of crisis in Ukraine, belonging to a close-knit Jewish community provides a buffer against the travails of war.” – Michal Makov-Peled, Executive Director

For more details contact Michal Makov-Peled, Executive Director.

NCEJ’s grant to the Israel Reform Movement for a program for interfaith families from the Former Soviet Union (FSU) helped connect many to Judaism at an unexpectedly challenging time.

Jewish renewal for interfaith Russian and Ukrainian refugees and immigrants – The Israel Movement for Reform and Progressive Judaism, Israel

NCEJ gave a grant to the Israel Reform Movement in 2023 for a year-long Jewish renewal program for interfaith Russian and Ukrainian refugees and immigrants (who arrived within the past 5 years). The goal was to encourage engagement with Judaism through introductory classes and workshops, online activities, holiday and Shabbat celebrations, lifecycle events, and conversion (for those interested).

Hundreds of people attended Shabbat and holiday prayer services during the year, with a large segment coming from interfaith families. Many families learned about holiday rituals and customs by coming to community-based holiday celebrations.

“What I feel isn’t just about candles, or history; it is about the miracle of belonging, my personal Hanukkah miracle… My deepest and sincerest thanks to NCEJ for making all that happens at Kehillat Shirat HaGan possible, and therefore making my life here so much deeper and richer.” – participant

Thirty young adults in the program recently completed a leadership course, and learned how to lead a Kabbalat Shabbat service and facilitate Jewish life cycle events. The new leaders plan on publicizing the program via social media and other digital methods, to bring in more participants.

“This is a huge step forwards as now these program participants can actually pass on Judaism to others, like ambassadors, and can both practice and lead Jewish ritual independently within this unique community.” – Tamar Roig, Program Coordinator

Watch the video from the Seder that Rabbi Grisha held for his congregation in Ramat Gan and Tel Aviv here.

Contact Tamar Roig, Director of Partnership Development, IMPJ, for more information.

NCEJ helps support JDC’s Jewish renewal efforts in Central and Eastern Europe

Joint Distribution Committee – (JDC), Poland, Latvia, Estonia, Budapest and Hungary

NCEJ has given grants to JDC since 2017, for programs in Poland, Latvia, Estonia, and Hungary. In 2023 we helped engage young people with Judaism at Camp Szarvas, located near Budapest. Many Szarvas campers come from Central and Eastern Europe, and learn about their Judaism for the first time. Some are from communities where their Jewish heritage may have been hidden for generations, or where interfaith relationships are common.

“Camp Szarvas, where so many youngsters have discovered and fallen in love with their Judaism for the very first time.” – Eliza Prince, Director of Global Strategic Partnerships

The camp offers participants an entry to Jewish life, and gives them the tools to be Jewish leaders in their own communities. When they return home they are able to increase the involvement of their friends and families with Judaism.

NCEJ helped fund holiday celebrations at the JCC Budapest and JCC Riga

“With the support of the National Center to Encourage Judaism, this year thousands of people in Hungary and Latvia strengthened their Jewish knowledge and identity and connected to the Jewish community through the JCC Budapest and JCC Riga.”

In Budapest, Ukrainian refugees joined the JCC community for a reading of Megillat Esther and a Purim costume party. In Riga, at Passover families from a variety of Jewish backgrounds learned about the holiday and its traditions, played Passover-themed games, and tried out Israeli dancing.

NCEJ helps fund an Inclusive Outreach Seder at Temple Shalom, Manitoba

Inclusive Outreach Pesach Seder – Temple Shalom Manitoba, Winnipeg Canada

This past year Temple Shalom, Manitoba received an unprecedented number of inquiries from people who wanted to learn more about Judaism. In April the congregation held an “Inclusive Outreach” 2nd night Seder. It was geared towards people attending a Seder for the first time including recent Jews by Choice and those considering journeying into Judaism. Everyone who wanted to come was welcomed. Everything that was sung or said in Hebrew had the accompanying transliteration and translation to make it accessible to all.

For more information contact Sherry Wolfe Elazar, Jewish Learning Coordinator.

Top photo courtesy of Shaare Shalom Synagogue, Jamaica.

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“Jewish Makerspace” – Temple B’nai Torah, Bellevue, WA

Jewish Makerspace is a hands-on opportunity for families to learn about and begin to experience Jewish holidays. It will be open once a month from 10 am- 3 pm, focusing on one holiday each time. The goal of each gathering is for individuals to learn how to celebrate an upcoming Jewish holiday and also walk away with handmade ritual items. The program is geared towards learners of all backgrounds.

Marketing: The program will be promoted on an online/print Seattle magazine for families, and on Instagram and Facebook. In addition, flyers will be distributed locally and postcards will be sent out to the synagogue’s full mailing list.

For more information contact Rabbi Molly Weisel.

“Jewish Trails” – Congregation Shma Koleinu, Bellaire, TX

Congregation Shma Koleinu in Houston will be offering “Jewish Trails,” a monthly program starting in Fall 2023, designed to empower interfaith/intercultural/low-non-practicing parents to raise Jewish children.

Sara Chen, program coordinator, says “It is geared towards families that feel on the outside of Judaism but don’t know how to begin to teach/celebrate the Jewish life cycle with their young children.”

Each session will have an art project done by parents and children together. Here are some examples:

• “Shabbat Shiners” and Shabbat to go kit – Shabbat candleholders made with little flashlights
• Blessing Trail Markers
• DIY Hanukkiah at a local ceramic studio.

Marketing: The program will be marketed on social media, YouTube, and flyers/mailings to local schools/preschools.
Program Materials: The NCEJ grant will help CSK provide arts and crafts supplies and for special programs such as a bookbinding class.

For more information contact Sahel Chen, Program Coordinator.

Ideas and Inspiration for the Holidays

Here are some examples of programs we have funded in the past:

Rosh Hoshanah

“Apple Jews” – Hillel Minsk

During the program the organizers introduced the participants to the history and traditions of Rosh Hoshanah. Attendees also learned about other events offered by Hillel Minsk.

“During the year you can learn Jewish traditions, culture, and history, and at the same time fall in love, find friends, go on a trip —whatever you can imagine.”
– Alena Kuliounich, Director

Tu b’Sh’vat

Tu b’Shvat Terrariums – The JCC of Greater Pittsburgh

The Tu b’Shvat Celebration reminded families of their connection to the earth and in particular to the land of Israel. The terrariums reminded participants of the importance of our natural resources and of the Jewish people’s connection to Eretz Yisrael.

“Much like Jewish tradition teaches that we should plant trees not for ourselves, but for the generations to come, Tu b’Shvat Terrariums will plant the seeds of Judaism for the next generation.”
– Rabbi Ron Symon

Purim

Purim Celebration – Israel Movement for Reform and Progressive Judaism

The program included a Megillah reading, festive feast, costume competition, and a Mishloach Manot (Purim basket) parcel delivery. The registered participants were Russian-speaking interfaith individuals.

Passover

Online Passover Activities – Joint Distribution Committee, Latvia

Activities included a culinary class on making desserts from matzah, a model family seder, a session of Pesach songs, a Pesach “board game” for younger children, and an online Zoom quest called “Escaping Egypt” for young adults.

Top photo courtesy of Hillel Minsk.

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NCEJ grantees are exploring creative ways to publicize their conversion programs. Highlights from some of the programs we have recently funded are featured below. Read advice and lessons from the program coordinators for helpful tips if you are trying to reach potential conversion candidates.

Innovative Outreach – Using Public Radio

“Welcome to Judaism” – Jewish Community Alliance of Southern Maine

Jewish Community Alliance of Southern Maine (JCA) offered an introductory course in Spring 2023 called Welcome to Judaism. It was an overview of Jewish life, culture, holidays, foodways, and history. JCA used a variety of curriculum resources to supplement the textbook (Arthur Green’s “Judaism’s Ten Best Ideas”). Additionally, particular attention was paid to the interests, questions, and concerns of attendees, which included learning about Jewish life in Portland and in Maine, interest in mysticism/Kabbalah, and navigating interfaith family issues.

The course began and ended with sessions at the JCA, with intermediate sessions held out in the community and at local synagogues in order to familiarize participants with all of the local Jewish institutions.

“I really enjoyed that we spent time going to different synagogues and talking with people from outside the course. That helped make those spaces feel a lot more open and it was wonderful to get to ask questions of a range of different rabbis.”
– student participant

Marketing: The program was marketed via social media, the JCA website and newsletter, local synagogue newsletters, and the local public radio station, MPBN.

For more information contact Molly Curren Rowles, Executive Director.

Innovative Outreach – Serving Small Communities Without Clergy

“Seeking Judaism” – Institute of Southern Jewish Life, Jackson, MS

The Goldring/Woldenberg Institute of Southern Jewish Life (ISJL) is dedicated to serving even the smallest Jewish communities in the South, and welcoming individuals into Jewish life and culture. ISJL employs a staff rabbi who spends much of her time on the road, visiting places too small to have their own local Jewish clergy. NCEJ gave a grant in 2022 to help ISJL expand outreach to potential conversion students.

In 2022 there were 8 completed conversions, significantly more than in prior years. One participant, featured in the photos below, explained she reached out to Rabbi Caroline Sim from ISJL, who guided her through the conversion process.

“One of the most important aspects of our outreach is the ongoing nature of it, how deeply we connect with our interfaith and conversion partners to continue Jewish journeys with them.”
– Beth Kander-Dauphin

For more information contact Beth Kander-Dauphin, Chief Strategy Officer.

Innovative Outreach – Advertise on Streaming Platforms

“Living Judaism” – Sutton Place Synagogue, New York City

Sutton Place Synagogue, located on Manhattan’s Upper East Side, recently established the Block Center for Jewish Exploration and Education. The Block Center’s 23-session Living Judaism course will start in Fall 2023 and use American Jewish University’s Miller Intro to Judaism curriculum.

Marketing: The congregation plans to publicize the course across all of its existing channels. In addition, the course will be advertised on social media, Hulu, and other digital platforms.

“We aim to grow our Jewish and congregational community and give participants the tools to feel at home as Jews wherever they find themselves.”
– Abby Johnson

For more information contact Abby Johnson, Director of Membership and Development.

Have an idea for a program but not sure if it’s something we will fund?

We welcome inquiries about our grants process. Reach out to us at 301-802-4254, or contact Ellen Gerecht, Executive Director.

Please tell your colleagues about NCEJ and let them know we accept applications throughout the year.

Top photo courtesy of Jewish Community Alliance of Southern Maine. Participants of their “Welcome to Judaism” class.

The post Grantee Spotlight: NCEJ Supports Conversion Programs Worldwide appeared first on National Center to Encourage Judaism.

Considering sponsoring an Intro or conversion class in 2023? If you charge less than $18 per person per session you could receive additional funding from NCEJ!

NCEJ offers grants to synagogues, JCCs, and other Jewish nonprofits that provide programming that welcomes new people to Judaism. We give grants for marketing, program materials, and other expenses that help individuals and families establish a Jewish identity and create a Jewish home.

We want to encourage groups to offer Intro and conversion classes at a lower cost than they might otherwise, to widen the audience and reduce potential barriers to participation. Apply by January 31 and if the per-person charge for each session is under $18, your organization could be eligible for a bonus of up to 18% (up to a maximum of $1,000). For example, you could offer a 10-session course for $175, or a 6-session course for $100. For examples of recently funded projects, see our “Introduction to Jewish Traditions” profile page.

What We Fund

We fund a mix of advertising methods, to help grantees reach more people and increase attendance. Examples of promotional materials we have funded recently include:

We cover a variety of program materials, including:

NCEJ has funded translations in Spanish, French, and Portuguese for Intro to Judaism and conversion classes, and given grants for programs located in over a dozen countries.

We also reimburse for security and some staff and technology costs.

Recently Funded Judaism 101 And Conversion Programs

Community Wide Course: Judaism for Conversion Candidates – Rabbinical Association of Greater Kansas City

RAKC’s year-long 36-week course is taught on a rotating basis by rabbis from the Reform, Conservative and Orthodox movements and is intended to acquaint those considering conversion to Judaism with what it means to live Jewishly. The course cost is $250 (including textbooks).

This program provides a comprehensive forum to engage, educate and connect potential Jews-by-choice to Judaism, and guides them in learning how to create a Jewish home. Students gain insight on a wide range of topics, presented from the perspective of all three major denominations.

Judaism for Conversion Candidates – Simply KC magazine ad

“By combining community resources students gain a much stronger and richer experience as they explore their spiritual journey.” – Annette Fish, Administrator/Program Director

Each class includes a 30-minute Hebrew component. Hands on extra-curricular activities enhance Jewish learning as students take part in a Shabbat worship service, Chanukah celebration, and Passover Seder, and are provided with ritual kits that help them observe and celebrate Jewish holidays.

Marketing: The class is promoted through print and digital advertising, including 2 local monthly Kansas City magazines, Google ads, the RAKC website, and social media. The magazines created the ad featured here for the consortium.

For details contact Annette Fish, Administrator.

“Seeking Judaism” – Institute of Southern Jewish Life, Jackson, MS

The Goldring/Woldenberg Institute of Southern Jewish Life (ISJL) is dedicated to serving even the smallest Jewish communities in the South. ISJL employs a staff rabbi who visits places too small to have their own local Jewish clergy. NCEJ gave a grant earlier this year to help ISJL expand outreach to potential conversion students.

The rabbi now has 8 conversion students, with more requests continuing to come in. This represents an increase of 300% over the past three years. (In prior years there were only l-2 active conversion students per year). This number does not include program participants, inquiries, or referrals to other programs such as the Union of Reform Judaism’s Introductory Judaism class.

Marketing: The marketing team used Canva Pro to enhance its promotional efforts. Marketing included Instagram and Facebook posts introducing the rabbi and mentioning conversion opportunities.

“The exponential increase in conversion requests truly seems to correlate with our increased marketing efforts as supported by this grant.” – Beth Kander-Dauphin, Chief Strategy Officer

For more information contact Beth Kander-Dauphin.

To see examples of effective marketing techniques from our grantees see our Marketing Gallery.

Conversion Class – Temple B’nai Israel, Monroe, LA

Temple B’nai Israel offers a 10-month conversion class every year, followed by a formal conversion to Judaism led by the congregation’s part-time rabbi, Rabbi Judy Ginsburgh. The class met 1-2 times a month in 2021-2022, mostly on Zoom. In addition to books the students also received 4 holiday ritual kits to make it easier for them to celebrate holidays at home. The program cost $600.

“As a Rabbi, I loved how excited these students get about learning and how they are sharing this learning and Jewish rituals with their families. I also like how all of them have already become active members of our Synagogue.” – Rabbi Ginsburgh

Marketing: The class was promoted using local bulletins, flyers and social media.

Temple B’nai Israel used the NCEJ grant to provide some basic ritual items to their students, partly pay for the cost of the books and materials, and help pay for security for in-person events.

For more information contact Rabbi Judy Ginsburgh.

Exploring Judaism Class – Mishkan Chicago

Mishkan Chicago has seen substantial growth in its “Exploring Judaism” class in the last few years. There will be 49 participants in the 2022-2023 class. The class is geared towards people who didn’t grow up practicing or identifying with Judaism—whether they are studying to convert or looking to bring Judaism into their multi-faith home.

There were 2 cohorts of the class: in-person and online. The virtual class enabled people who did not live in Chicago, or have a disability, or for whom it is more convenient to meet and learn online to participate in the program.

“It is a complete joy to be able to offer this program and bring so many people into the Jewish community.” – Rachel Cort, Executive Director

Marketing: Mishkan Chicago promoted the class via an email newsletter, social media channels, and word of mouth.

Follow-up Plans: Mishkan Chicago would like to establish a more robust alumni network so that prior students could serve as a resource for current students.

For more information contact Rachel Cort.

Miller Introduction to Judaism – Temple Beth Israel of Highland Park and Eagle Rock, Los Angeles

Temple Beth Israel (TBI) is offering the Miller 18 week “On One Foot” Introduction to Judaism class for $350 in 2023. The class will be available in both English and Spanish, geared primarily to residents of East Los Angeles who are interested in learning more about the basics of Judaism.

“Our primary goal is to welcome new people into Judaism, whether they be interested individuals, families, or non-Jewish spouses seeking to draw closer to their spouse’s tradition.” – Rabbi Daniel Chorny

Marketing: The congregation plans on conducting an extensive multi-channel marketing campaign, including the local Jewish press, Google/Facebook/Instagram, YouTube, and flyers.

For more information contact Rabbi Educator Daniel Chorny.

The Open Door: Stepping into Jewish Life / Intro to Judaism – Temple Israel of Boston

The Open Door Program at Temple Israel (TI), a large Reform congregation in downtown Boston, is an entry point for those who are looking to explore, rediscover, or connect with Judaism and synagogue life.

“Journeys to Judaism are vast and varied. Who you are and how you locate yourself in the Jewish story is a journey that all who are drawn to Judaism take, including those born into its heritage, those who choose it as their inheritance, and those whose legacy is love and who cherish the people in their lives who are Jewish.” – Rabbi Andrew Oberstein

Each semester TI offers holiday kits and a Shabbat dinner experience to Introduction to Judaism students. One of the goals of the Shabbat dinner is to help build community and foster new relationships among the cohort. Once the Intro to Judaism students receive the kits, one of TI’s rabbis leads an online discussion and talks about celebrating holidays at home.

For more information contact Shoshanna Goldberg, Director of Membership and Development.

Conversion Program – Congregação Israelita Paulista, Brazil

The main objective of the 1-year conversion program was to introduce the basic concepts of Judaism so that students could “follow their life within the community.” A pluralistic view of Judaism was emphasized. Teachers were from both the Reform and Conservative denominations.

“Judaism belongs to us because we study, live, practice, and feel it.” – Congregação Israelita Paulista

Marketing: The congregation used the NCEJ grant to increase marketing, and as a result attracted more participants to the program. The program was publicized on the synagogue’s website and on social media, and some printed materials were also produced.

For more information contact Beatriz Muller, Director of Membership and Development.

Promoting Judaism

An NFL football game this fall featured an ad from the Institute for Jewish Spirituality highlighting the benefits of Judaism. Read more here: “Going on offense: Why we ran an ad for Judaism during an NFL game” By Rabbi Josh Feigelson, EJ Philanthropy November 16, 2022.

Here are just a few of our recent grants:

Have an idea for a program but not sure if it’s something we will fund?

We welcome inquiries about our grants process. Reach out to us at 301-802-4254, or contact Ellen Gerecht, Executive Director.

Please tell your colleagues about NCEJ and let them know we accept applications throughout the year.

Top photo courtesy of Mishkan Chicago. Participants of their “Exploring Judaism” class.

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